Jim Stengel
In October 2008, Jim Stengel shocked the marketing world by leaving his prestigious role as global marketing office at Procter & Gamble, one of the most admired brand-building companies in the world.
This bold move was Jim's first step on a new mission to share his passion for growing business through a focus on higher ideals.
To continue on his mission, Jim has embraced a variety of exciting roles: president/CEO of The Jim Stengel Company, author of Grow: How Ideals Power Growth and Profit at the World’s Greatest Companies, speaker with the Washington Speakers Bureau® and adjunct professor at the UCLA Anderson School of Management.
Posts by Jim Stengel
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Pampers - baby steps to movement marketing
There's a new movement afoot, a new way for the world to do business. And it's inspired, in part, by Pampers. Yes, Pampers: the iconic American brand, the first mass-market disposable diapers, a product that many of you probably waddled around in...